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December 01, 2005
SMB Trendwire Anita Campbell interviewed Buzzoodle CEO Ron McDaniel.


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Innovation Blog

Buzzoodle Buzz Marketing Book Release

November 16, 2006

This week marked the release of Ron McDaniel's new book, Buzzoodle Buzz Marketing. Available on Amazon, this book presents 57 word of mouth challenges for an entire workforce. These are simple, quick (many can be done in less than 15 minutes) things that any non-marketer can do to help create buzz for their company or organization. Quite a buzz can be created by just trying one challenge each day.

The key is to have your entire workforce become involved, not just the marketers and salesmen. They will create a reliable, trustworthy, and sincere source of information and marketing that can create a more intimate relationship with its audience. This results in loyal consumers turning into advocates.

You can learn more about these powerful techniques by buying the book today at www.buzzoodlebuzzmarketing.com.


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